439. I'll Keep On Holding On by The Action 1966

It may have come out first in 1966 but I didn't hear this gem until it was released in a picture sleeve during the peak of the Mod revival. First heard it played at Locomotion the little Mod Club at the Prince Alfred on Church Street in Richmond. I've already talked a lot about that place so I won't go into any more details. Though did I mention it was every Wednesday night. Which meant sometimes we'd play a gig like the Exford and our core audience was down the Mod Club. Luckily Little Murders managed to retain a sizable audience that just liked our poppy version of rock and roll.
Unlike the punk movement when it began the Mods had a ton of great music on hand. Sixties, soul, ska and The Jam. Plus a few excellent new singles by current bands. The little clubs that popped up were always brimming with great dance music. The clothes were sharp. And it was fun. We developed our own subculture here in Melbourne. We had fanzines and clubs and organised scooter runs. It was a great time.